Robert Geneid Sarawak – Promoting Ecotourism

As the number of internationally travelling tourists is set to reach 1.5 billion by the year 2020, the need to help combat the environmental and social impact that global tourism has around the world has never been greater. With this in mind, eco or sustainable tourism is being used as a significant tool to help reduce the impact of tourism on local economies and communities, as well as raising both social and cultural awareness and promoting the conservation of protected habitats and wildlife.

What is ecotourism?

Ecotourism is a form of nature based tourism that is used to help local communities of tourist destinations culturally, environmentally and economically. The concept, which began in the 1970s, has grown considerably over recent years and now accounts for a significant share of the global tourism industry. The main aim of ecotourism is to achieve responsible and sustainable tourism practices that are to the benefit of all and the detriment of none.

Gunung Mulu National Park and ecotourism

Robert Geneid is one of Sarawak’s pioneers of ecotourism and actively promotes sustainable travel and tourism for the Gunung Mulu National Park. The park and the surrounding area is a part of the world that is close to his heart having been involved with the local community for over 20 years , Robert has been instrumental in upholding high standards of ecotourism in this part of Malaysia.

At the centre of Robert’s commitment to ecotourism is the work undertaken by his company, which holds overall managerial responsibility for the Gunung Mulu National Park. The park is famous for its exquisite beauty, which helps to make it the ideal location in which to promote ecotourism. In addition to this, Robert’s expertise in the areas of construction, tourism and conservation has seen him play an instrumental role in the upgrade of the Royal Mulu Resort, which will soon become the Mulu Marriot Resort & Spa, where sustainability and eco friendly tourism will be one of the primary objectives.

Tourists playing an important role

As Robert Geneid and his company continue to play an important role in promoting ecotourism in Mulu and the surrounding area, it is important not to forget the crucial role that tourists themselves play in sustainable travel and tourism. The main focus of any tourist who visits an area such as the Gunung Mulu National Park should be to ensure that their visit has as little impact as possible on not only the local environment and wildlife but also to the indigenous community. Visiting an area such as Mulu and enjoying all of the incredible things it has to offer shouldn’t come at the expense of the local environment.

Instead, there should be a perfect balance between the great number of benefits that tourism can bring to a destination such as Mulu, without having a detrimental effective environmentally, culturally and socially. It is this balance that Robert Geneid and his team work tirelessly to create in order to establish a world renowned destination that can be enjoyed today’s ecotourists, as well as by many future generations.